Crafted in Culture.
Rooted in Ritual.
At MALHAARI, Fashion Is Not Just Fabric - It's A Language Of Identity, Pride, And Purpose. We Are A Handloom-First Label Celebrating India's Ancestral Artistry Through Bold, Thoughtful Design.
Every Garment Is Made In Collaboration With Skilled Weavers, Dyeing Artists, And Craft Communities Across India, From Warp To Weft. We Believe In Honoring Process Over Mass Production, And Legacy Over Trend.
Our Story
Founded with a vision to bring Indian handlooms into the spotlight, MALHAARI began as a cultural movement. Blending the energy of heritage with the needs of a new generation. What started as small-batch collaborations with rural artisans has grown into a cultural fashion house driven by storytelling, sustainability, and soul.
Our Mission
To revive and reimagine ethnic wear by putting craftsmanship, culture, and conscious design at the heart of everything we do. We empower artisans, honor handmade traditions, and create clothing that holds emotional and cultural value.
Our Vision
We envision a future where Indian handlooms are not "alternative fashion", but essential fashion - leading the global conversation on cultural sustainability and slow style.
Our Process
01
Handwoven Fabrics
Sourced from traditional
weaving clusters
02
Natural Dyes
Eco-conscious and time-honored
dyeing methods
03
Artisan-Led Design
Created in deep collaboration
with craftspersons
04
Limited Editions
No mass production - only
mindful making
What Makes Us Different
100% handcrafted, ethical sourcing
Zero waste, low-impact processes
Stories in every stitch — designed to be passed down
MALHAARI is not fast fashion. It’s ancestral fashion, reimagined.